Procera Networks makes FCC’s broadband labeling initiative a reality for US ISP

US broadband subscribers will soon get a better picture of the internet service they are receiving, thanks to a partnership between Procera Networks and a North American ISP. Subscribers will be able to see how their operator stacks up against the FCC’s recently introduced core metrics like bandwidth, latency, and packet loss, and also find out where their operator’s network is particularly strong in delivering a range of online services – from video streaming to real-time gaming. 

The change comes from Procera Networks, a leader in network and subscriber intelligence. The company’s PacketLogic network intelligence platform has been chosen by a North American ISP to ensure high quality broadband services for the operator’s rural customers across bandwidth-limited last mile connections. Procera’s ScoreCard and Fair Split QoE management technologies, powered by its PacketLogic platform, make this a reality and were the competitive differentiatiors that enabled Procera to win this highly contested opportunity. 

Fair Split ensures available network bandwidth is divided equally between active subscribers to prevent bandwidth starvation, and uses advanced queuing technology to maximize the throughput delivered. ScoreCard measures throughput, latency, and packet loss, across the network to help the operator ensure they are consistently delivering a high Quality of Experience, even during periods of high congestion. It’s also the technology that gives subscribers a better picture of the operator’s overall service. Combined, the two platforms deliver a powerful toolkit for operators to score highly on the FCC’s Broadband Labeling Initiative. 

“Today’s subscribers are looking for more than speed when it comes to the operator they choose,” said Cam Cullen, VP of Global Marketing at Procera Networks. “Operators are now being challenged to better manage the subscriber experience and deliver a competitive differentiator through the quality of their service offerings, which depends on being able to visualize the performance of their network in areas that matter most to subscribers.” 

Procera’s PacketLogic platforms are the vehicle for delivering an enhanced subscriber experience to broadband subscribers. PacketLogic is designed to support analytics, traffic management, and enforcement use cases, and powers Procera’s ScoreCard and Fair Spilt technologies. 

“Broadband operators are struggling to measure the actual subscriber experience using their current tools,” said Alexander Havang, CTO at Procera Networks. “Maintaining network quality in the era of network neutrality is crucial, making ScoreCard a vital tool for measuring QoE and Fair Split essential for maintaining high QoE during peak usage times.”

Source: Procera Networks release