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Total Distribution in 2007
181,694 copies of Pipeline’s e-newsletter were distributed in 2007.
Pipeline has three arms of distribution:
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Subscriber Newsletter Distribution
With each new issue of Pipeline Magazine, Pipeline distributes a monthly e-newsletter. Pipeline’s newsletter subscriptions are 100% opt-in and as of December, 2007 Pipeline’s had over 6,299 regular monthly subscribers.
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Special Tradeshow Distributions
Pipeline partners with the leading industry trade shows, events, and conferences to provide the timeliest coverage of emerging OSS issues and to distribute Pipeline to the communications industry at-large. Pipeline’s special media and tradeshow distributions reach over 75,000 communication professionals each year at leading industry events like NXTcomm, NextGen OSS/BSS Summit, Optimizing OSS, Management World and Management World Americas, CTIA Wireless, COMPTEL Plus, FTTH Conference, VON and others.
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Web Readership
Pipeline is published on-line 12 times per year. Pipeline’s web publication is located at www.pipelinepub.com and receives 1.6 million hits per year from over 60,000 unique visitors from more than 130 countries.
Distribution Demographics
Web Readership
North America 77%
Europe, Middle East and Africa 14%
Asia – Pacific 7%
Caribbean and Latin America 2%
Subscribers
Opt-in Distribution attributed to:
Service Provider 57%
OSS Vendor 20%
Network and Equipment Manufacturer 13%
other subscribers 10%
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"Pipeline
is read around the world by the
leading service providers, and
the individuals delivering the
next generation of communication
services."
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Opt-in Distribution attributed to service provider (individuals) by type:
62% Telco
27% Wireless
11% MSO
Opt-in Distribution attributed to service provider companies by region:
40% North America
40% Europe
8% CALA
6% Asia-Pac
3% Middle East
3% Africa
Opt-in Distribution attributed to service provider companies by type:
Telco 35%
Wireless 34%
Telco and Wireless 14%
Business Voice, Data 8%
MSO 6%
Business Services 3%
Subscriptions
100% of Pipeline’s Subscribers opt in to receive instant notification when a new issue is posted to www.pipelinepub.com. Each individual has expressly subscribed to receive Pipeline’s OSS Newsletter. When you consider this and our dedicated OSS editorial focus, you can be assured that each subscriber has a direct interest in OSS. That means you can be guaranteed our Service Provider-Subscribers are interested in OSS products.
More than 250 of the world’s leading Service Provider companies are represented among Pipeline’s opt-in subscribers. For the latest distribution and circulation info call 312-962-0120, or write to publisher@pipelinepub.com.
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