Pipeline Publishing, Volume 6, Issue 4
This Month's Issue:
Alternative Monetization
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NewsWatch
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Best Buy has decided that its first Best Buy Mobile stand will reside in Dallas, Texas. The giant electronics chain plans to open forty of them for this fiscal year, the idea being that consumers can shop the increasingly confusing mobile arena in one stop, with help and advice from knowledgeable sales associates. While this has always been available to some degree (certainly our readers have seen the various multi-mobile stores somewhere in their own neighborhoods), the Best Buy brand name may lend itself to an extra sense of trust customers may not have in the mom and pop mobile conglomerate shops, thereby bringing in more customers than normal. Assuming this idea takes off to Best Buy’s satisfaction, it makes one wonder what the future holds for the branded stores that each mobile company usually staffs. Will customers want to continue going to each individual shop to check out the deals and phones? Or will visiting a store that aggregates them all into one spot, along with someone that can help them choose, be the future of mobile shopping? 

Although the news of jobs cuts has slowed tremendously in recent weeks, it hasn’t come to a complete halt.


Although the news of jobs cuts has slowed tremendously in recent weeks, it hasn’t come to a complete halt. Sonus Networks plans to cut 93 positions, accounting for 10% of its workforce, a cut that the company says is part of the final phase of the restructuring it began last year. While job cuts are never a good thing, the fact that it’s part of a restructuring already in progress, coupled with the slowing down of other companies eliminating positions may be a good sign that economic progress will take an upturn sooner than later.

In further job-loss news, the future continues to be shaky for former Nortel employees.  More pension and benefit cuts are likely for Nortel retirees and former employees, said the attorneys representing the former workers in

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Telecom giant AT&T has reached a tentative settlement with the CWA (Communications Workers of America) regarding 7,000 more of its workers who are covered under CWA contracts.  That means that almost half of the 100k workers covered under such contracts have settled, bringing AT&T that much closer to the end of that particular chapter.  This is the fourth such agreement to be negotiated between AT&T and the CWA.

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a webcast last week.  Ultimately, questionable cashflow continues to be a concern for the fallen giant, as business units are sold off.  Even with the overall economic outlook appearing to be a touch less bleak, stories like this continue to be an unfortunate reality in the industry.

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